Bebe
Bebe sales declined after Neda Mashouf left the company. Neda was the creative director and the wife of Manny Mashouf. Bebe was created in 1979, and since the current age, customers were always shopping online, it affected the sales of Bebe. The logo was facing a $4.6 million net deficit last year. Bebe tried to use $65 million to shut down some of their stores and tried to focus on e-commerce.
David’s Bridal
David’s Bridal was known as the formal wedding dress and cheaper gowns famous in the past era. However, in the current period, fewer people decided to wear this kind of thing. It was bad news for David’s Bridal since it would affect their sales. Because of the decrease in sales, they got a $520 million loan and $270 million unsecured notes. All the debt would be due in 2020.